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Resources
New Whitepaper: Five software development challenges in automotive and how AI is addressing them
Experts from NVIDIA, Toyota Motor Corporation, Aptiv, Siemens and Aurora Labs are sharing some of the software development challenges the automotive industry are facing and how AI-based tools are able to provide insights to drive efficiencies.
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Guides
OTA Update Cost Consideration Guide
Comprehensive guide written by Sam Abuelsamid of Guidehouse Insights exploring the four major cost drivers for OTA updates
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NEWS
Aurora Labs Partners with Deloitte to Introduce AI to SW Management Processes to Reduce the Effort of Bringing Software-Defined Vehicles to Market by 30%
Aurora Labs Partners with Deloitte to Introduce AI to SW Management Processes to Reduce the Effort of Bringing Software-Defined Vehicles to Market by 30%
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AWARDS
Aurora Labs’ Line-of-Code Intelligence™ Technology Wins the 2023 Artificial Intelligence Excellence Award
Aurora Labs Wins 2023 Merit Award for Automotive and Transportation
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Whitepaper
Vehicle Software Intelligence: Adopting the AI Required to Create a Software-Defined Vehicle
New Guidehouse Insights' Whitepaper
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Our vision
OUR VISION
Self-Healing Software for a More Predictable World

The human body is a work in progress. The essential ‘mechanics’ and ‘software’ are present when the body ‘leaves the production line’. These fundamental tools create a unique basis for the human body to adapt to changing environments, overcome adverse situations and continuously evolve. Furthermore, humans have the ability to share knowledge and learn from one another’s experiences.

At Aurora Labs we envision a future where machines too will be able to adapt and evolve. A day when Self-Healing Software will be able to adapt to better fit changing architectures and be optimized for changing environments.

A day when Self-Healing Software will be aware of changes in its performance and be able to determine which may lead to catastrophic results. A day when Self-Healing Software will have the tools to apply temporary fixes to keep the machine performing and functioning and the ability to perform ‘surgical’ upgrades when improved or new functionality becomes available.

In the world of connected devices, a future that is constantly improving, adapting and sharing will open vast opportunities for new services and a better way of life. This future is fast becoming a reality across all industries, from Smart Cities to Smart Devices and Smart Mobility.

For every 1,000 lines of code written
15 bugs
find their way into production vehicles
Vehicle updates can cost
$2.72 billion
per year
A level-5 autonomous car will require
600 million
lines of code
Software development
cost per car expected to reach
$1,500 (11.6% CAGR)
by 2030
SW recall costs to OEMs expected to reach
$650 (15.8% CAGR)
Per vehicle, by 2030
€ 2 billion
Cost for a four month
delay in a vehicle launch 
Contact Us
About Us

Brought together by a joint passion for automotive technology and realising that a future of safe, efficient and environmentally friendly mobility is dependent on the speed and quality of software development, Zohar Fox and Ori Lederman founded Aurora Labs in 2016.

Backed by leading investors from the US, Europe, Japan and Israel, they have built a team of AI researchers, data scientists, embedded engineers and cyber experts that have developed the patented Line-of-Code Intelligence™ technology, empowering developers to better understand and control complex automotive systems.

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Our Team

Zohar Fox
Zohar Fox
Co-founder & CEO
20 year leadership career in technology, product and sales of IoT, Automotive, and Banking systems.
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Ori Lederman
Ori Lederman
Co-founder & COO
Multidisciplinary leadership career at McKinsey & Company, Viola Growth VC, IAI and PMC-Sierra.
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Roger Ordman
Roger Ordman
EVP Marketing & Business Development
Former Global Automotive Marketing Director at Harman and Director of Product at Redbend Software.
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Orly Ben Ari
Orly Ben Ari
VP Human Resources
Seasoned human resources executive with past experience at BE-ALL, HMS Laboratories and Essence Group.
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Oren Sokoler
Oren Sokoler
CTO
Former Co-founder & CTO at Modularity, VP R&D at Lipman and Embedded Software Group Leader at Verifone.
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Tal Avidan
Tal Avidan
VP Engineering
Senior embedded software engineer and Python expert. Formerly with the IDF, Gett and VP Engineering at Modularity.
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Rotem Arnon
Rotem Arnon
VP Product
Former Co-founder and CEO at AutoTrust, with senior product and R&D experience at Verint and the IAF.
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Kfir Ben Shimon
Kfir Ben Shimon
Chief Architect
Senior embedded software engineer and manager at Argus Cyber Security, Cisco and Actelis Networks.
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Carmit Sahar PhD
Carmit Sahar PhD
Chief Scientist
Machine Learning and Data Scientist with experience from Dell-EMC, Google, Verint and the IAF. Holds a PhD in Physics from TAU.
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Board Members

Peter Mertens
Peter Mertens
Chairman of the Board
Automotive industry veteran, formerly a senior technology executive at Daimler, GM, Volvo Cars and Audi.
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Chase Fraser
Chase Fraser
Board Member
Managing Partner at FM Capital. Founder of MarketView360 acquired by SCI.
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Catherine Leung
Catherine Leung
Board Member
Founder and General Partner MizMaa Ventures. Entrepreneur, ex-JP Morgan Vice Chairman of Asia IB.
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Anshul Agarwal
Anshul Agarwal
Board Member
Managing Director, LG Technology Ventures. Former director at Mitsui Investments.
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Ophir Shoham
Ophir Shoham
Board Member
Head of Marius Nacht's high-tech investments arm. Former Director of Defense R&D Directorate (MAFAT) in the IMoD.
James McIntyre
James McIntyre
Board Member
James McIntyre is Senior Managing Director and COO of Moore Strategic Ventures.
Bruce D. Coventry
Bruce D. Coventry
Board Adviser
30 year automotive executive at GM, Ford, Chrysler and Daimler. Former Chairman at Towersec.
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Our Investors