The key to connected car predictability and profitability

The automotive world is on the cusp of a revolution, with software and connectivity becoming an integral part of conducting business. The management of in-vehicle software development has become increasingly important due to its size and complexity and increasing pressures for ever-shorter development cycles. Comprehensive software management is essential for automakers who want to capitalize on the full business potential of connected cars by enhancing the driver experience, enabling post-production revenue, cutting costs through improved efficiency, decreasing risk and reducing recalls. Our technology fills a crucial role, enabling innovation and continuous development without compromising on quality and safety in the increasingly in-vehicle software-reliant automotive industry.

Our Mission:
To Future Proof The Next Generation
Of Software Driven Automotive Features

Company Snapshot

Launched in 2016 by co-founders Zohar Fox and Ori Lederman with offices in Tel Aviv and Munich, Aurora Labs is paving the way for the age of the self-healing car

Seed $3M Q1 2017


A Round $8.5M June 2018

German Subsidiary

Our Team


Zohar Fox

Co-founder & CEO

20 year leadership career in technology, product and sales of IoT, Automotive, and Banking systems


Ori Lederman

Co-founder & COO

Multidisciplinary leadership career at McKinsey & Company, Viola Growth VC, IAI and PMC-Sierra


Roger Ordman

EVP Marketing

20 year career marketing executive. Former Global Automotive Marketing Director at Harman and Redbend Software


Sagi Ben-Akiva

VP Technology

Algorithm R&D and technical leadership at Harman, Redbend Software, Check Point and Silicon Graphics


Carmit Sahar PhD

Chief Scientist

Machine Learning and Data Scientist with experience from Dell-EMC, Google, Verint and the IAF. Holds a PhD in Physics from TAU


Kfir Ben Shimon

Chief Architect

Senior embedded software engineer and manager at Argus Cyber Security, Cisco and Actelis Networks


Chase Fraser

Board Member

Managing Partner at Fraser McCombs Capital; ex founder of MarketView360 acquired by SCI


Catherine Leung

Board Member

Founder and General Partner MizMaa Ventures, Entrepreneur, ex JPMorgan Vice Chairman of Asia IB


Bruce D. Coventry

Board Adviser

30 year automotive executive at GM, Ford, Chrysler and Daimler. Former Chairman at Towersec


We build WOW products!
We hear you!
We're in this together!
We make it happen!
We got this!

Our Investors


Headquartered in Tel Aviv, Israel, Aurora Labs is a fast-growing startup that’s developing software solutions using machine learning, artificial intelligence and blockchain to enable the global automotive industry to adapt to the changing mobility landscape by becoming software focused, agile and user centric. Our team is an experienced group of software engineers with a curiosity for innovation and a passion to make a change in the exciting world of connected cars. We are also striving to brew the ultimate homebrew beers, but that’s another story!

At Aurora Labs, you can make a difference!

  • Build Systems Expert Tel Aviv-Yafo, IL
  • Embedded Software Engineer (AUTOSAR) Tel Aviv-Yafo, IL
  • QA Automation Engineer Tel Aviv-Yafo, IL
  • Software Engineer - Automotive Tel Aviv-Yafo, IL
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